BUSN 371 - Business Strategy in a Global Environment

CR: 3
Prerequisite: Open to BUSI majors with junior or senior standing. The course will explore the innovative strategies that the global economy has ushered in - domestic, multi-domestic, and global strategies - as well as those in smaller local and national organizations. We will demonstrate through case studies, corporate analyses, and simulations that an organization achieves sustained success only if its managers develop, and revise as needed, a culturally relevant, action-oriented strategic plan and implement and execute the plan with proficiency. III.W